Category: Strategy

Strategy is Personal

I did some strategy work for an association client last week, and to start off the session, I asked the board members in their introductions to share what volunteering really meant to them. Why did it matter? Why was it ...

Strategic Moves

 One of my favorite business books of the past few years is Blue Ocean Strategy, by Kim and Mauborgne. The book documents businesses who went in bold new strategic directions in order to create "blue ocean&q ...