The Beyond Relevance Conversation

I thought last week's webinar on beyond relevance was tremendous fun. I believe we had close to 100 sites participating. The Chat and Twitter stream were quite active, and I was happy with the conversation going on and the questions they were throwing to Jeff,...

Beyond Relevance Webinar

In September, I wrote a blog post titled "Relevance Is Not Enough." Building off the writing of Jeff De Cagna and Maddie Grant, I made the argument that being relevant to members will not drive growth. It was one of my favorite posts, and it struck a chord...
Jamie Notter