Do versus Say

Seth Godin made a good point in his blog:We no longer care what you say.We care a great deal about what you do.I have personally hit a tipping point with regard to "messages." I'm sick of them. I rarely watch TV, but when I do I look at the ads and think...

Branding: I Need Convincing

I need some help here. I know that there are a ton of very, very smart people who are involved in "branding," so I assume that branding must be a good thing. But when I hear it discussed, I'm not convinced. So please, branding people, can you answer some...

Leadership and Change

Thanks to Kristin Clarke on Acronym for pointing to a good ChangeThis manifesto: People Don’t Hate Change, They Hate How You Are Trying to Change Them. This is a free download, by the way (if you don’t know about ChangeThis, go check them out). I read the...
Jamie Notter