That is the topic of a session I will be delivering at ASAE’s Technology Conference next week. As you may have guessed, I will be drawing heavily on the Humanize book for this one. In fact, this will be the first in-person presentation on the book for the association crowd. We’re told they will also have copies of the book for sale at the ASAE bookstore, so feel free to pick one up and have Maddie and me sign it while we’re there.
The session will go over the major points in the book, starting very briefly with a conversation about the real power of social media (hint, it’s not just about followers or friends) and a challenging conversation about some very deep problems we have in our organizations (hint, yes strategic planning is really dead). Then I’ll talk about the framework we came up with for changing your organization from the inside out so that it can be more compatible with the true power of social media. I’ll go over the four human elements of open, trustworthy, generative, and courageous and what they really look like in organizations. Then we’ll talk a little about the kind of change that is required to make that happen in your organization.
I’m really looking forward to the session. Mark your calendar: Thursday, December 8, 8:30 to 9:45am. Room 145AB. Yes, I got the early morning slot following the YAP party, so drink lots of water so you can stay focused on Thursday morning!